"Lambrusco has both an incredible and a sad history. On one hand, this is a fascinating, long-lived grape. When you drink lambrusco, you are drinking a wine that was enjoyed by the Romans of the Roman Empire. The Romans adored Lambrusco. It was easy to grow, high yielding, and very popular. You can easily imagine Caesar sipping his goblet of Lambrusco, nibbling on cheese, and looking out over this holdings."

...continued

Fabio Magnani

"Con i primi caldi il consumo del vino rosso cala a vantaggio dei bianchi fermi e delle bollicine. Senza discussioni, inoltre, il primato della birra che imperversa nelle tavole e che diventa la bevanda alcolica più bevuta dell’estate e molti appassionati di vino si adeguano, nolenti, alla birra perché piegati dalla calura estiva. Esiste però un’alternativa vinosa

in grado di portare soddisfazione a naso e palato senza trascurare l’esigenza di refrigeri."

continued reading (Italian)

"This week on the WineGuyMike™ Radio Show© Simple, fun, fizzy, refreshing, inexpensive do I even need to say another thing?  Well not really but please indulge me because I just have to.  Today I bring you Lambrusco, say that three times it just sounds cool.  Italy’s coolest red juice and I’m not talking about one of television’s most famous of tag lines “Riunite on Ice, That’s Nice” Yes that’s right your Grandma’s Lambrusco, Riunite, is still claiming to be the biggest selling Italian wine in history here in the United States." 

continued

Christian Strano

“Se ‘t voo scampér dimondi e séimper sàn, cunsoma a ogni pàst dél lambròsch arzan.”

Il vecchio detto proverbiale – che tradotto significa “se vuoi campare molto e sempre sano, consuma ad ogni pasto del lambrusco reggiano” – esprime in maniera significativa l’importanza del lambrusco nella nostra  tradizione enogastronomica. Ma resta il dubbio che tanti reggiani non si siano resi conto che il nostro lambrusco negli anni è diventato sempre più raffinato."

continued

"Everyone has their own little dating tricks to ensure that things go smoothly. Some guys have a go-to date restaurant — maybe that romantic little Cuban place that nobody seems to know about. Other guys bring up certain topics of conversation that they know are safe (“I’m just saying, I think Kate Middleton is the ideal modern princess…”). Me? I use lambrusco.

What is lambrusco? It’s a fizzy red wine from Italy, most commonly produced in Emilia-Romagna. Back in the Time of Disco, lambrusco was hyper-sweet and paired perfectly with fondue and Quaaludes. Nowadays, lambrusco is enjoying a resurgence thanks in part to the folks behind International Lambrusco Day and restaurants/wine sellers around the US that have realized there’s a place for cold, sparkling reds at the table." (www.foodrepublic.com) ...continued

"How did you celebrate the official start to summer?

I did so by taking part in Lambrusco Day. Props to one of my favorite neighborhood wine stores 67 Wines for sponsoring this and introducing me to some great summer wines.Anyone who thinks Lambrusco is just a dressed up Rose is completely missing the mark.

I tried a Manicardi Vigna Ca del Fiore Cru and it’s a deep dark, ruby red with a much more aggressive taste then most of your “summer” wines. You get a nice hint of strawberry and dark cherry with a surprisingly more “tannic” quality than what you’d normally find in a sparkling wine.

This particular wine comes from a region north in Italy called Emilia Romagna. This is a premier region of the country which comprises Parma and Ferrera. (Fun Fact: Some of your chicest car manufacturers like Maserati, Lamborghini, and Ferrari come from this region.)

Lambrusco's been a mainstay in Italy for centuries and was actually popular amongst the ancient Romans.

Toga party, anyone?"

Jessica Wines

Celebrate Lambrusco Day!
Tue, June 21st 2011 4PM-7PM

2nd Floor
Special Tasting
Lambrusco Day!

"This year, Lambrusco gets its own day! The eponymous red wine variety shows many different sides: typically a frothy, fizzy red served chilled but they are also produced as a rosé and white. Lambrusco shows tremendous diversity and terrior, and is produced in four distinct DOCs: Lambrusco di Sorbara, Lambrusco Grasparossa di Castelvetro, Lambruso Reggiano and Lambrusco Salamino di Santa Croce.

William Mattiello of Lambrusco Imports (and the amazing NYC restaurant Via Emilia) will be pouring and talking all things Lambrusco. Join us in celebrating Lambrusco in all its diverse effervescent ways.

Featured wines are always 10% off during the tasting. 

- Lambrusco Grasparossa Manicardi
- Lambrusco Reggiano Donelli
- Lambrusco Sorbara Vezzelli
- Lambrusco Balugani
- Lambrusco Rosato Manicardi"

www.67Wine.com

"Come to our Wine Bar and taste from over a dozen wines just off the boat from Italy, hand selected by us for you at VinItaly 2011.

From Bardolino Chiaretto Brut (a lovely pink sparkler from the Veneto) through the rustic Josto Puddu wines of Sardegna, silky smooth Brindisi, Squinzano and Etna Rosso from the deep south to some serious old school Piemontese treasures from the Novara hills, we’ll cover the waterfront.

In addition, we will be celebrating International Lambrusco Day by pouring our entire range of THE most Italian wine there is: fun, fizzy, frothy red served cold! Lambrusco is a very mysterious wine: most people will never admit to drinking any yet, as Carl Sagan might say, every year millions and MILLIONS of bottles are made, sold and thoroughly enjoyed.

Somehow when someone opens a bottle of quality Lambrusco, the contents seem to vaporize as if by magic...

$25 per person for Wine, Chips and Nuts plus a sampler of our famous Crostini, 5-10pm. Wine friendly Cheese or Salumi plates plus other fun snacks available ala carte from our bar menu plus Temaki Truck will be out front serving hand made Sushi Rolls made with the freshest ingredients. http://www.temakitruck.com/"

- www.WineExpo.com